Edge – You must do the right thing, even if it’s unpopular or your business will fail.
“Great spirits have always encountered violent opposition from mediocre minds.” – Albert Einstein
If you are going to succeed as an entrepreneur you are going to have to be more tenacious than the nay-sayers, the excuse makers, and the doubters who are in and outside of your business. You are going to have to be incredibly firm in your convictions and you are going to have to be uncompromising with your quality standards because your customers are. If you are so worried and preoccupied about the feelings of everyone except your customer you are going to fail. You are going to have to hire and fire people. Your great ideas WILL CONSISTENTLY ENCOUNTER VIOLENT OPPOSITION FROM MEDIOCRE MINDS. Mediocre people produce mediocre products and service and mediocre bosses keep them around. If you are going to make it to the top, you must have an EDGE to you. You must make the big decisions and the tough choices. As an entrepreneur, you can delegate everything except the decision making. Again, this NUGGET IS SO PROFOUND IT IS WORTH RETYPING. AS AN ENTREPRENEUR, YOU CAN DELEGATE EVERYTHING, EXCEPT THE DECISION MAKING. You are going to have to become comfortable with making the right decision every time, even if it is not the popular decision.
To be a top level entrepreneur you are going to have to be like a sword. A sword is neither bad nor good. A sword is a tool. It can be used to cut things, to fight enemies, to make Kabobs, to use as decoration etc… Just like a sword, on occasion you are going to have to kill enemies and on occasion you are going to have to be used as decoration. Be prepared for this. Because when the time comes, you must be ready to make those TOUGH DECISIONS, you are going to have to have a sharp edge if you are going to be an effective sword.
U.S. Small Business Administration Entrepreneur of the Year
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